WOW Frequently Asked Questions
How is 'wear something WOW' different?
People are often asked to dress down for a day, but we want you to get dressed up. Make your outfit really shout WOW for a day during World Orphan Week! Anyone can take part from toddlers to glamorous grans, simply add a feather boa, outrageous tie or go the whole hog and dress up for a night at the Oscars.
Why should children WOW?
School children love getting creative, dressing up as their favourite super-heroes, wearing their mum’s clothes, decorating their school bag or pencil case, making their own hats anything is possible as long as it shouts ‘WOW’! WOW provides children in the UK with an opportunity to learn about other countries, cultures, religions and ways of life. We can provide schools with great resources from photographs and lesson planners to specific country information. By ‘wearing something WOW’ children are not only inspired to be creative and have fun, but are also empowered to make a difference to the lives of children who are less fortunate than themselves.
Where will my money go?
Your donations will all go to SOS Children’s Villages, the world’s largest orphan charity, which gives over 70,000 orphaned and abandoned children around the world a new mum, a new home, and new brothers and sisters. Many different SOS projects will benefit from WOW donations, including a new SOS Children’s Village in Chipata, Zambia where more than 10% of children are orphans. To donate you can go to our secure online donation page or find out more about ways you can support our work.
What percentage of my money will go to the children?
All money donated to World Orphan Week will go directly to SOS Children. We can guarantee that 100% of your donation goes directly to the children because we cover all our costs by the tax we recover from Gift Aid.
How much money do we expect people to contribute?
To ‘wear something WOW’ for a day, we are asking for a donation of £1 per person. If you would like to donate more, however, then please do! Here you can find out more about ways you can support our work.
How can I get involved in ‘wear something WOW’ and will it take up much time?
It is really easy and very quick, to get involved. All you need to do is register for your free fundraising pack online here. WOW! It’s so simple, just get dressed up for a day and change a child’s life! We also have a 'How to WOW' page with more inspiration for you.
I'd like some ideas on how I can ‘wear something WOW’
We have lots of fabulous ideas:
For more wacky and fun ideas, please visit our 'How to WOW' page.
How is The Monsoon Accessorize Trust involved?
We are delighted to be partnering with Monsoon and Accessorize for the WOW Campaign. As well as publicizing ‘wear something WOW’ worldwide, all Accessorize and Monsoon stores (with an Accessorize section) will soon be selling a fabulous WOW scarf for adults and beautiful bag and bandana for children. Profits from these items are going directly to SOS Children, so why not hop down to your nearest store and take a look?
Which celebrities are involved?
A whole host of celebrity supporters have given their support for WOW including Phil Spencer, Louise Minchin, Georgie Henley, Leee John, John Christophe Novelli and George Alagaih. For more details on our celebrities’ involvement, please visit the WOW celebrity supporters page.
How can I raise awareness of ‘wear something WOW’?
Our free fundraising pack, which you can get by post if you register here or by downloading from here, contains lots of posters which you can put up around your office, school, club, church or neighbourhood.
Direct people to the website, www.soschildren.org/wow
Link to our website. By adding a link from your website or intranet site you can really help to promote the campaign. We have some lovely banners we have zipped up which you can download for use on your site.
Put leaflets in your local post office, sports club or doctor’s surgery (you can download a PDF version of the leaflet here or register for a pack online).
Whatever you do, shout out to the world that ‘wear something WOW’ is coming!
How do I send you the money I've raised?
WOW, SOS Children, 59 St Andrew’s Street, Cambridge, CB2 3BZ
How does Gift Aid help?
Gift Aid is a simple way to grow your donation by 28% and won’t cost you a penny. If you are a UK tax payer, please make sure you fill in the simple Gift Aid form available to download or included in your free fundraising pack when you register, that way we can claim tax back on your donation.
How can I contact the WOW team?
Call us on 01223 365589 or email us at firstname.lastname@example.org. Do please get in touch, we’d love to hear from you, and we are happy to answer any questions you may have. And send us any photos of your ‘wear something WOW’ day and we can put them up on the website!
What does WOW stand for and how long has WOW been going?
‘WOW’ stands for ‘World Orphan Week’. It began in 2005 when dedicated volunteer and mum-of-two Katie Dudley wanted to give more children around the world the chance to have a mum and a home. To date, Katie, her good friend Karen Paxton, and numerous other volunteers, have helped raise over £300,000 for SOS Children through WOW. We are truly grateful for their sheer dedication and commitment.
We’d like to ‘wear something WOW’ but are also interested in other WOW ways to raise funds
There are plenty of other ways you can get involved in WOW, from doing a sponsored bike ride to a WOW cake sale to charging your friends to come to your WOW party, disco or barbecue! For lots of fun and wacky ways to support WOW, please have a look at our A-Z of Fundraising for ideas.